Archives for July, 2008

Will social software change the future of work?


My core thesis in Enterprise 2.0 is that social software will change the future of work.
So in an otherwise underwhelming update of McKinsey’s global survey on the state of web 2.0 in companies, I was therefore intrigued by the finding that companies satisfied with their use of web 2.0 “are not only using more technologies [...]

The 4Cs - Day 4: Connection


Last week I covered the third category in my approach to planning Enterprise 2.0. The fourth and final category is connection.
Day Four: Connection
With social software, interaction is distributed over time, between multiple individuals and even across different systems. The tools that make connections between and within people and content are therefore critical in bringing together [...]

The 4Cs - Day 3: Collaboration


Yesterday I covered the second element in the 4Cs approach to applying enterprise 2.0 to your business. Today I’ll focus on the third, collaboration.
Day Three: Collaboration
One of the biggest areas of contention is the difference between cooperation and collaboration. Put very simply, collaborative social software supports the engagement of participants in a coordinated effort to [...]

The 4Cs - Day 2: Cooperation


Yesterday I introduced the 4Cs model for applying enterprise 2.0 in any business and outlined the elements that make up the first C - communication.
Today it’s the turn of the second, cooperation (or co-operation, if you prefer).
Day Two: Cooperation
With cooperation I am interested in social software that supports informal working where there are no pre-defined [...]

The report of email’s death is an exaggeration


Proponents of social software seem to think that email has had its day. Some have even given it up completely.
I respectfully disagree.
The problem with email at the moment is not email, but people. Basically, we need to re-learn how to manage our inboxes alongside all the other information flows. And it’s possible.
For Christmas 2006 I [...]

Introducing the 4Cs - Day 1: Communication


Well, the book was officially published yesterday. So I’d thought I do something different this week.
Starting today I’m going to introduce the model for how to apply enterprise 2.0 concepts that forms the nucleus of the book. On Friday, I’ll sum up and leave you with some further thoughts.
Introducing the 4Cs
Andrew McAfee’s SLATES and Dion [...]

Experiencing the Groundswell


Now that I’ve finally finished writing, I can turn my attention back to reading. And what better place to start than with Charlene Li and Josh Bernoff’s Groundswell.
I was pleasantly surprised to find a chapter on “the groundswell in your company” so having dutifully absorbed the introduction and first two chapters, I skipped straight to [...]

Download the Introduction and First Chapter of Enterprise 2.0


If you are in any doubt as to whether Enterprise 2.0 is relevant to you, I invite you to download the intro and first chapter (820Kb PDF) and decide for yourself.
In the words of foreword contributor, Don Tapscott, “read, enjoy and prosper”.

Back to Books


I arrived back from a very relaxing vacation to a small package from my publisher containing nothing less than 6 presentation copies of Enterprise 2.0, hot off the press.
The official publication date has been confirmed as 21 July, but I’ve already heard from someone who pre-ordered that theirs arrived yesterday.
I’m now in the process of [...]