Site Archives micro-blogging

Why I love Yammer’s business model… and why it needs to change


The enterprise Twitter clone, Yammer, has a great business model that exploits the desire for grassroots social computing from employees and preys on the security fears of their employers.
The way it works is simple: any employee can sign up to Yammer for free. If they are the first to use their corporate email domain (e.g. [...]

What are you working on? Twitter-like tools for the enterprise


In Enterprise 2.0, and indeed as early as June last year, I talk about the benefits of internal micro-blogging using enterprise versions of tools like Twitter.
If this is an area of interest to you (and it probably should be), then I strongly recommend you read two posts from Jeremiah Owyang and Neville Hobson.
In List of [...]